Thorsen, Sune SkadegardMeisling, Annemarie2019-09-252019-09-252010-02-282004http://hdl.handle.net/20.500.12424/173976The article focuses on the latest developments within the CSR movement, introducing the concept of corporate social opportunity (CSO) to the CSR framework. The underlying argument is that human rights provide business with an effective, trustworthy and simple approach. It is in other words advantageous for business to use human rights, as defined in the UN Bill of human rights, as the core of their CSR strategy. The unfolding of human rights’ relevance to business substantiates this argument. Not only do human rights provide for an encompassing framework for risk management; the article shows how the UN Bill of human rights can form the basis of a proactive approach, providing companies with a competitive edge.engWith permission of the license/copyright holderhuman rightssocial ethicsresponsibilitycorporationsEconomic ethicsBusiness ethicsLabour/professional ethicsConference proceedings