Damooei, Jamshid2019-09-252019-09-252010-04-142007http://hdl.handle.net/20.500.12424/174163Despite the unfortunate common attitude among some students and business professionals that ethical considerations are less pressing in business, this paper argues that moral obligations are as important in business and business education as they are elsewhere. Ethics facilitates cooperation, which is a fundamental ingredient of success in business. This paper proposes that business, like all other forms of social activity, is only possible where people are prepared to respect rules and embrace the outcome of those activities in their societies. It also looks at a number of measures taken and methods followed in American higher education to address the importance of ethical conduct in business.engWith permission of the license/copyright holderbusiness ethicseducationEconomic ethicsCommunity ethicsBusiness ethicsEducation and ethicsArticle