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Media Coverage of Corporate Social Responsibility
Mahdevi, Iraj
Mahdevi, Iraj
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n11857.pdf
Adobe PDF, 76.4 KB
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Abstract
The media in a democratic society has an important function to provide the citizens with timely and accurate information, as well as to furnish them with poignant elaboration and analysis of the issues involved. This is the report of the first phase of a study to examine how well the print media performed this function in relation to the concept of corporate social responsibility following the BP Gulf of Mexico oil disaster on April 20, 2010. Although the results show that there was really no discernible increase in addressing this concept, further research needs to be followed to put this finding a better perspective.
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2012-03
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With permission of the license/copyright holder